Michael Morowitz
I help companies unlock growth from the inside out.
Ideas I'm Exploring
AI prompt and context engineering for product management workflows.
Agentic software engineering and continuous release procedures.
ML martech automation through large scale audience simlulation.
The intersection of customers, brands, and AI-powered chat.
How retrieval-augmented generation (RAG) is impacting customer experiences.
My Journey
Brands I've Worked With
Case Studies
Rose, The Hotel Chatbot
Years before LLMs hit the mainstream, we created a hotel chatbot that personalized guest experiences and directly impacted on-premise spend.
Read case studyEmma, Your Epic Mountain Assistant
The world's first digital mountain assistant providing real-time information to skiers and snowboarders across multiple resorts.
Read case studySpeaking & Teaching
SXSW
Two-time panelist covering AI chatbots in hospitality and digital marketing quality assurance
Social Media Week
Two-time speaker for utilizing chatbots to power consumer-brand interaction
FastCo Innovation Festival
Featured speaker on using AI to bring brand voices to life
Association of National Advertisers
Featured at a series of events around the U.S. speaking on chatbots and brand interaction
Columbia College, Chicago
Instructor for undergraduate digital product design course
API Strategy Conference
Panelist and speaker featuring the benefits of public enterprise API strategies
QA Summit for Digital Marketing
Two-time speaker on approaches to rapid, high-quality digital product delivery
Various Corporate Events
Featured speaker at corporate events for Bosch, NCBA, and others.